contact Apply now!

Secondary

Main

CEO of LunaJets Eymeric Segard : Adapting to the Ever Changing Business Environment

CEO of LunaJets Eymeric Segard was a guest speaker in the Bachelor class "Entrepreneurship" with a talk about “Starting a start-up, and adapting the business strategy to the ever changing business environment”.

Eymeric explains: "Entrepreneurs everywhere are always in search of the next big idea, but sometimes the idea just comes up in a casual holiday conversation with a friend.  Eymeric shared his experience on how the LunaJets idea came about, how the business plan was developed (empty leg flight optimisation), and how the company launched in May 2008. 

However the cardboard boxes had not even been fully emptied that the financial crisis hit the world in August 2008, and LunaJets, now facing the disappearance of its main target market, had to turn its business model a full 180 degrees, to survive.  And survive it did, striving and growing at the same time, to become a 35 employee-strong company in 2017, organising 3,500 flights all over the world on behalf of its international corporate and private clientele."

In an open and informal debate and exchange of ideas, the curious group of students and Eymeric then discussed the different challenges and obstacles facing the private jet industry in the near future, as competitors try to innovate, and client become even more demanding.

About Eymeric Segard

Eymeric, 48,is half French, half Colombian. He spent his childhood in France, the UK, Colombia and Brazil. He studied at Brown University in the US, and worked in NYC, London and Mexico, starting his career at Merrill Lynch, before joining WPP’s Ogilvy. He speaks fluently 5 languages. In 2008, he founded LunaJets and moved to Geneva, Switzerland with his Brazilian wife and their 2 ski--‐addicted kids. Expanding and managing LunaJets is his passion, but he is also an active « Ironman » triathlete.

Visit: www.lunajets.com

Search


Looking for something specific? Search our website and resources, and do get in touch if you need more information.

An Inspirational BSL story worth telling…

Based on Professor Julien de Grandbois’  BBA Entrepreneurship class, Summer 2018, and his role as First Jury member named by… Read more >

Join BSL and Michel Jordi for a riveting event!

BSL invites you to join us for a riveting workshop, book presentation and signing event with renowned Swiss serial entrepreneur and… Read more >

How to make your 2019 Sustainability goal a reality

The beginning of the year is often a moment of reflection, an occasion to think about last year and improvements… Read more >

Meet Matteo Ghedini, Founder of Croqqer, the App that helps you rediscover the value of community

We catch up with Matteo Ghedini, the Founder of Croqqer, who came to BSL as a guest speaker back in… Read more >

Disruptive Strategies for Sustainable Enterprises

Our professional development course, Disrupting the Business Model  – Strategies for a Sustainable Enterprise, starts on April 9 and we’re… Read more >

Hans Christoph Binswanger, co-founder of IWÖ, passes away

We would like to share our deepest condolences with the family of Prof. Dr. Hans Christoph Binswanger and with our… Read more >

BSL champions responsible management education for a better world at WEF

Business School Lausanne attended the World Economic Forum in Davos for the first time this year. One of the events… Read more >

BSL helps drive forward the implementation of the SDGs in Switzerland

On Thursday Feb 15th, Dr Katrin Muff will moderate and present at the conference to launch the Sustainable Development Solutions… Read more >

Thought-leaders usher in a new learning program at BSL

Business leaders today, need to think systemically, strategically and beyond the traditional boundaries of organisations, and a siloed approach to… Read more >

MERIT Summit 2018 Tackles Autonomy and Agility in Business

The annual MERIT Summit, which had its inaugural event in Barcelona in 2017,  is a forum where speakers, exhibitors and… Read more >