Anwar Habib, Principles of Marketing: Arab world edition

Anwar Habib, DBA Candidate

“Principles of Marketing: Arab world edition”.
Mr. Anwar Habib has co-authorship the book with Kotler and Armstrong’s, a hugely successful approach has been adapted specifically for the Arab world, using Arab-world business examples, case studies and statistics as well as cultural and demographic insights. Simultaneously completing his DBA thesis, Anwar is working as an Adjunct

Faculty teacher at the Middlesex University Dubai and the University of Wollongong in Dubai.