As companies search for new solutions for growth, Business School Lausanne hosts business author Alex Gofman for a networking event on the subject of his book: How to make great products that people want even before they know they want them.
The presentation will be followed by light refreshments and an opportunity to network.

As its commitment to the Lausanne business community, BSL opens registration for those interested in learning more about Selling Blue Elephants and Business School Lausanne. Space is limited. We ask that you please register before Sept. 10 by emailing your name, contact details and company affiliation to: matthew.mortellaro@bsl-lausanne.ch.

All attending will be offered a complimentary copy of the book Selling Blue Elephants.

For more information on this networking event, please see our press release, linked below:

Event Details

Who: Author Alex Gofman

When: 15 Sept. 2009

Time: 12h-14h

Where: CVCI
Av. d'Ouchy 47
1006 Lausanne

RSVP: Before Sept. 10
matthew.mortellaro@bsl-lausanne.ch